# Local Authority

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> Local Authority at $1,695 per month. Build sustained organic visibility around profitable services, trusted expertise, real projects, and carefully selected local opportunities.

Canonical: https://vassalmarketing.com/plans/local-authority/

## Price

**$1,695 per month**

## Plan at a glance

### Foundation: Growth included

The complete website, local-search, reputation, and reporting program continues.

### Content: 2 assets

Two substantial content assets created and published each month.

### Technical SEO: Ongoing

Monthly technical priorities across schema, linking, indexation, and performance.

### Strategy: 60 minutes

A deeper monthly strategy meeting and quarterly customer-journey review.

## Who it is for

- Project-based or higher-value service businesses
- Owners expanding multiple profitable services or nearby service areas
- Businesses able to supply case-study facts and approved media
- Teams ready for deeper monthly content and technical work

## What is included

### Everything in Local Growth

The complete stewardship and local-growth foundation continues.

- Website and Google presence management
- Four Google profile posts
- Review and reputation workflow
- Local tracking and reporting
- 60-minute monthly strategy meeting

### Local authority and link development

Authority development combines useful content and legitimate relationships without generic filler or bulk-link promises.

- Two substantial content assets per month
- Service and location expansion from a truthful roadmap
- Owner-approved case studies and project stories
- Competitor and content-gap review
- Relevant outreach to local organizations, suppliers, trade associations, media, sponsorships, and legitimate directories

### Technical SEO and conversion optimization

Recurring technical and conversion work strengthens how priority content is organized, understood, and acted upon.

- Schema and structured-content improvements where appropriate
- Internal-linking development
- Indexation and crawl checks
- Core performance and page-speed work
- Landing-page and call-to-action improvements
- Quarterly customer-journey review

## How the month works

### Week 1: Authority roadmap

Review search gaps, business priorities, project opportunities, and the two content assets planned for the month.

### Week 2: First asset and technical work

Create the first approved asset and complete the month's highest-priority technical improvements.

### Week 3: Second asset and authority work

Publish the second asset and conduct relevant partnership, case-study, or link-earning activity.

### Week 4: Review and next investment

Measure customer actions, hold the strategy meeting, and update the service, content, and technical roadmap.

## What the client provides

- Reliable access to subject-matter expertise
- Approved project facts, outcomes, and media
- Timely review of two monthly content assets
- Clear priorities among services and service areas
- Feedback on lead quality and operational capacity

## What is not included

- Advertising management or media spend
- Guaranteed links, rankings, or publication placements
- Daily social-media production
- On-site photography or video production
- Major application development
- Unlimited service-area or content expansion

## Plan notes

- Base pricing covers one physical location; additional locations are quoted separately.
- Authority work uses verified business information and owner-approved assets.
- Service-area expansion must remain geographically truthful.
- Link development means legitimate outreach and eligibility work—not purchased links, fixed quantities, or guaranteed placements.
- No guaranteed rankings, reviews, leads, or revenue.

## Next step

[Contact Vassal Marketing about Local Authority](https://vassalmarketing.com/contact.md).