# Local Growth

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> Local Growth at $1,095 per month. Connect website stewardship, local search growth, useful content, reviews, and conversion improvement in one focused monthly program.

Canonical: https://vassalmarketing.com/plans/local-growth/

## Price

**$1,095 per month**

## Plan at a glance

### Foundation: Presence included

Website care, reputation support, tracking, and reporting continue.

### Google profile: 4 posts

Four owner-approved Google Business Profile posts each month.

### Content: 1 asset

One substantial content asset created and published each month.

### Strategy: 30 minutes

A focused monthly strategy call plus a next-month roadmap.

## Who it is for

- Active local service businesses ready to improve visibility
- Owners with a profitable service or customer opportunity to grow
- Businesses able to review and approve one substantial content asset monthly
- Teams that want a strategy conversation, not just a maintenance report

## What is included

### Everything in Local Presence

Website stewardship, profile management, the light review-request workflow, tracking, and reporting remain the foundation.

- Managed website care
- Four Google profile posts instead of two
- Review generation and reputation management
- Monthly action scorecard
- Quarterly conversion review

### Local SEO optimization and citation management

The website and Google presence improve through active work around verified services, customer questions, and local search opportunities.

- Keyword and service-opportunity research
- One substantial service page, location page, case study, FAQ resource, or useful article monthly
- On-page optimization and service-page improvements
- Internal linking
- Citation cleanup and ongoing citation management after the onboarding audit
- Local keyword and conversion tracking

### Monthly strategy

The work is reviewed with the owner and adjusted around practical business priorities.

- 30-minute monthly strategy call
- Content and priority approval
- Quarterly landing-page or call-to-action test
- Customer-action review
- Next-month roadmap

## How the month works

### Week 1: Review and prioritize

Review last month's customer actions, confirm the service or question to address, and collect owner-approved facts.

### Week 2: Create and optimize

Develop the monthly content asset and complete targeted on-page or local-search improvements.

### Week 3: Publish and distribute

Publish approved content, support it through Google profile activity, and monitor reviews and local consistency.

### Week 4: Measure and plan

Deliver the scorecard, hold the strategy call, and set the next month's focused priority.

## What the client provides

- Verified service, location, pricing, and policy information
- Content approval and subject-matter input
- Authorized project details and media
- Feedback on whether calls or inquiries are useful
- Attendance at the monthly strategy call

## What is not included

- Paid advertising or advertising spend
- Multiple long-form content assets every month
- Guaranteed backlink placements
- Daily social posting or community management
- Major website redesigns or complex integrations
- Professional photo or video shoots

## Plan notes

- Local Growth is the recommended starting plan for most active local businesses.
- Base pricing covers one physical location; additional locations are quoted separately.
- A separate onboarding fee may apply for analytics, citation work, and account setup.
- One content asset means one agreed service page, location resource, case study, FAQ resource, or article within the approved brief—not unlimited revisions or an unlimited page family.
- No guaranteed rankings, reviews, leads, or revenue.

## Next step

[Contact Vassal Marketing about Local Growth](https://vassalmarketing.com/contact.md).