# Local Presence

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> Local Presence at $595 per month. Keep the website and essential Google presence accurate, active, trustworthy, and measurable after launch.

Canonical: https://vassalmarketing.com/plans/local-presence/

## Price

**$595 per month**

## Plan at a glance

### Website updates: 45 minutes

Up to 45 minutes of website edits requested by the owner each month.

### Google profile: 2 posts

Two owner-approved Google Business Profile posts each month.

### Reputation: Request + response

A light review-request system, monitoring, response drafts, and escalation support.

### Reporting: Monthly

A one-page action scorecard with completed work and the next recommendation.

## Who it is for

- Small storefronts and owner-operated businesses
- Businesses with a working website but no one consistently watching it
- Teams that need accuracy and trust before aggressive growth
- Businesses already using an established booking platform

## What is included

### Website stewardship

The public website stays healthy and current instead of quietly becoming outdated.

- Managed hosting where applicable
- SSL, uptime, backup, and security monitoring
- Checks for call, directions, booking, quote, and email actions
- Up to 45 minutes of owner-requested website edits each month
- Quarterly mobile and conversion-path review

### Google Business Profile optimization and management

Customers see current, owner-approved information where many local searches begin.

- Monthly profile optimization and accuracy check
- Two owner-approved Google profile posts per month
- Light review-request system
- Professional response drafts for owner approval
- Business listing accuracy & monitoring

### Measurement

A concise view of the customer actions that matter most.

- Analytics and Search Console monitoring
- Website conversion tracking for calls, forms, directions, and booking actions where available
- Basic local visibility tracking
- One-page monthly scorecard
- Completed work and recommended next action

## How the month works

### Week 1: Health and accuracy

Check the website, important actions, Google profile details, and the owner's requested updates.

### Week 2: First local update

Prepare and publish the first owner-approved Google profile post.

### Week 3: Reviews and customer actions

Monitor reviews, draft responses, and inspect calls, directions, bookings, and other tracked actions.

### Week 4: Second update and scorecard

Publish the second Google post, summarize the month, and recommend the next practical improvement.

## What the client provides

- Current business facts, hours, service changes, and promotions
- Timely approval of posts and review responses
- Authorized photos when relevant
- Notice when phone, booking, or operating details change
- Control of and appropriate access to business accounts

## What is not included

- A new website build or substantial redesign
- New pages or long-form SEO content every month
- Citation cleanup campaigns or backlink acquisition
- Google Ads or social advertising
- Daily social-media management
- Photography, video production, or custom software

## Plan notes

- Base pricing covers one physical location; additional locations are quoted separately.
- A separate onboarding fee may apply for account access, analytics setup, profile cleanup, and baseline measurement.
- Unused edit time does not become an unlimited project bank.
- No guaranteed rankings, reviews, calls, leads, or revenue.

## Next step

[Contact Vassal Marketing about Local Presence](https://vassalmarketing.com/contact.md).